‘We have to be very creative moving forward’ post pandemic, says Princess Lamia of Alwaleed Philanthropies

28/06/2021

Princess Lamia bint Majed Al-Saud, secretary-general of Alwaleed Philanthropies, speaks to Frank Kane. (Screenshot) 

  • Head of Saudi charitable organization says it is time to apply the lessons of COVID-19 humanitarian crisis
  • Appearing on “Frankly Speaking,” Princess Lamia also discussed women’s progress in KSA among other topics

DUBAI: Alwaleed Philanthropies has ridden the wave of the COVID-19 pandemic and is set to accelerate its strategy of “creative philanthropy” as the global recovery gathers pace, according to the woman in charge of the Riyadh-headquartered Saudi charitable organization.

Princess Lamia bint Majed Al-Saud, secretary-general of the 40-year-old organization set up by Prince Alwaleed bin Talal, told Arab News that the pandemic had been a demanding time for the organization as it faced extraordinary demands on its resources, but that the time had come to apply the lessons learned during the humanitarian and economic crisis.

“The United Nations came out with a very unique name for doing good in the world, which is ‘creative economy.’ So, you have to be very creative moving forward after the pandemic — how you’re going to reach your beneficiaries, and how you can provide support, and how you can empower and do good in general,” she said.

Her comments came in the course of an interview with “Frankly Speaking,” the series of video interviews with leading policymakers and thinkers in the Middle East and the world.

Princess Lamia, who is regarded as a role model for the empowerment of women in Saudi Arabia under the reforms of the Vision 2030 strategy, also spoke of the progress women have made in the Kingdom, the place of art and culture in the global philanthropy scene, and the need to transcend the “clash of civilizations” approach to relations between the Islamic world and its international neighbors.

Alwaleed Philanthropies responded after the outbreak of the virus last year with a $30 million initiative to provide essential medical goods and services to poorer countries around the world struggling with their pandemic response.

This was on top of Alwaleed Philanthropies’ regular commitment to vaccination programs around the world, and its domestic and international program of medical and humanitarian assistance.

Princess Lamia bint Majed Al-Saud, secretary-general of Alwaleed Philanthropies, is pictured in Riyadh. (AN photo by Ziyad Alarfaj) 

“We actually worked in some countries in Africa, we worked in Iraq, we worked in Syria, we worked in Tunisia, we worked in Yemen. We provided economic support — so, for example in Africa, we collaborated with the Islamic World Educational, Scientific and Cultural Organization (ICESCO) to build small factories to produce masks (and improve) sanitation. It was in favor of empowering women and youth,” said Princess Lamia.

“I think the pandemic shows the importance of having a house and to have a roof over your head. All you need to be safe from COVID is only a room and a roof over your head, and that’s why we worked with Habitat (a UN urban organization) in shelters in Yemen, Iraq and Syria.”

This was in addition to Alwaleed Philanthropies’ established collaboration with the World Health Organization, the US Centers for Disease Control and Prevention (CDC) and Gavi, the Vaccine Alliance.

“I’d say it was a quite creative initiative that we covered, and we actually reached over 100 million people around the world,” Princess Lamia said.

Alwaleed Philanthropies works in four main areas — community development, empowering women and youth, providing vital disaster relief and bridging cultures — which combined have benefited close to 1 billion people around the world.

One big learning point from the pandemic was the move to online and digital philanthropic support, with projects in Myanmar and at home in Saudi Arabia going online as lockdowns hit.
“Believe it or not, from a money perspective or a budget perspective, it’s much easier and that’s why maybe this year we reached more people,” Princess Lamia said.

Princess Lamia bint Majed Al-Saud, secretary-general of Alwaleed Philanthropies, is pictured in Riyadh. (AN photo by Ziyad Alarfaj) 

Some observers have been concerned that the intense focus on finding and administering a vaccine against the novel coronavirus might divert attention from other global inoculation programs against infectious diseases such as polio, where Alwaleed Philanthropies has played a big role in vaccination programs in developing countries.

Princess Lamia said there had only been a limited effect. “I agree that at Alwaleed Philanthropies, we transferred some of our funds to COVID-19 due to the urgency of the pandemic, but I don’t think it will have an effect in the long run,” she added. “I believe we’re in a good place now, after having the vaccine against COVID and doing much more research.”

She said Prince Alwaleed varied his contribution to the overall budget “if he sees it’s necessary.” Alwaleed Philanthropies works alongside other big global philanthropies such as the Gates Foundation as well as UN agencies, but is not in competition with them, she insisted.

“I wouldn’t say compete. I’d say we learn from each other, the methodology of this foundation, or the core spirit of this foundation. It’s built on partnership, and this is what Prince Alwaleed believes in — partnership,” she said.

Alwaleed Philanthropies’ international connections have direct benefits for its work in Saudi Arabia. “Maybe what differentiates us from a domestic perspective more than any other foundation in Saudi Arabia is that we have the international experience and expertise, and that’s what we’re trying to do in our projects in Saudi Arabia — transferring knowledge from what we did outside,” she said.

One example is the Turquoise Mountain initiative, backed by the UK’s prince of Wales, which seeks to encourage and promote traditional crafts in various parts of the world, including Saudi Arabia, where some 1,000 mainly female artisans are employed in craft workshops producing high-end goods, most recently under the Mizwada brand.

“We’re upscaling their knowledge. We’re taking the crafts from a very modest or very humble craft to a luxury brand,” Princess Lamia said.

Female empowerment has been one of the main themes of Alwaleed Philanthropies in the Kingdom, and she believes great strides have been made for women in recent years, with the freedom to drive, the relaxation of guardianship laws and greater female employment opportunities.

“I don’t think three or four years ago I’d be sitting and talking with you,” she said, adding that Western media had not given the Kingdom credit for the big advances.

The rise to prominence of a number of women in the Kingdom — such as Princess Reema bint Bandar, Saudi ambassador to Washington, and Sarah Al-Suhaimy, chairperson of the Saudi Stock Exchange (Tadawul) — is further evidence of female empowerment, Princess Lamia said.

Alwaleed Philanthropies is run by a 10-strong team of women appointed by Prince Alwaleed, and it has programs to cultivate the skills necessary for women to enter employment in the private and public sectors.

Secretary-general of Alwaleed Philanthropies Princess Lamia bint Majed Al-Saud. (Screenshot) 

“It was very clearly announced from the government that we want to support women and we want to empower women. I think some of the entities or the companies took it to a next level in which they literally discarded the men, but I believe that we should empower humans,” she said.
One big part of Alwaleed Philanthropies’ work is the effort to promote better understanding between the Islamic world and other belief systems, which has been controversially called a “clash of civilizations.”
Pointing to the global confrontations after the 9/11 terrorist attacks in the US in 2001, Princess Lamia said: “I believe this clash isn’t that easy to resolve.” She spoke of how Prince Alwaleed — a well-known investor on Wall Street — was in New York at the time of the tragedy, and decided to do something to help ease long-term tensions.
“That’s why we collaborated with six of the most prominent, I’d say important, universities around the world. We actually created centers for research and promotion of tolerance and understanding,” she said.
There are now Alwaleed centers in six of the most prestigious universities in the US, Europe and the Middle East, part of what she called a “soft power” initiative to reconcile misunderstanding between people of different faiths around the world.
The other angle is Alwaleed Philanthropies’ promotion of art and culture as a bridge between religions. It has established partnerships with the Louvre in Paris and the Pergamon Museum in Berlin to showcase works of Islamic art, but with a universal message.
“That’s how you create awareness of how Islamic cultures were — leaning toward art and beauty,” Princess Lamia said.
Twitter: @frankkanedubai

This article was first published in Arab News

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Art Jameel announces opening date for Hayy Jameel cultural complex in Jeddah

23/06/2021

The long-awaited Hayy Jameel has announced it will finally open the doors this winter. Supplied

  • The 17,000-square-meter cultural complex will open in Jeddah this winter, 2021

DUBAI: In another win for the Saudi art scene, the long-awaited Hayy Jameel has announced it will finally open the doors to its sprawling 17,000-square-meter cultural complex in Jeddah in winter 2021. Hayy Jameel, which derives its name from the Arabic word for “neighborhood,” intends to be exactly such — a space for collaboration and creative exchange. The new cultural complex adds to the growing list of new cultural enterprises launched in the Kingdom over the last several years as Saudi Arabia continues its mission to push for a “creative economy.”

“Hayy Jameel is set to be a home-from-home for Jeddah’s creative community — a dynamic, multidisciplinary complex created specifically to support the art scene and nurture next-generation talent,” Antonia Carver, director of Art Jameel, told Arab News.

Hayy Jameel three-storey render. Supplied

“This is a hugely exciting, new era for Saudi culture, in general. Now, complementing and supporting the dynamic and large-scale developments led by the Ministry of Culture and government-affiliated entities, we have the first major not-for-profit, private sector contribution and one with a wholly civic purpose,” she added.

Located in a three-story edifice in the residential area of Al-Mohammadiyyah in north Jeddah, Hayy Jameel will include the launch of Hayy Cinema, a 200-seat cinema that marks Saudi Arabia’s first independent cinema; Hayy Arts, a 700-square-meter exhibition center; Hayy Studio, an artists’ studio; Feta Hayy, a multi-purpose space for performances, workshops and talks; Hayy Learning, a community-focused education platform featuring a program that offers in-person and virtual learning, research and apprenticeships; and Hayy Residents, a space that will bring together pioneering creative businesses from Jeddah, ranging from contemporary art and performance to design and publishing, as well as baking institutes, new cafes and restaurants.

The the interior space is open and centered around Saha. Supplied

The complex is designed by waiwai, a Dubai and Tokyo-based architectural studio, also the creator of the Jaddaf Waterfront Sculpture Park in front of Dubai’s Jameel Arts Center. The cinema is designed by Jeddah-based Bricklab, a commission awarded to the firm after an international design competition staged by Art Jameel.

Jeddah has long been known for its creative scene, with its annual 21’39 festival that has taken place throughout the city since 2013; its Athr Gallery and Hafez Gallery, two of the Kingdom’s most renowned art galleries; and its host of emerging and established Saudi artists. The city will also play host to the inaugural Red Sea International Film Festival in November 2021. What has been lacking in the scene, however, are spaces in which to create and incubate artistic production.

Hayy Arts render. Supplied

In many ways, Hayy Jameel has arrived as the missing ingredient in Jeddah’s cultural mission. It is distinct from Dubai’s Jameel Arts Center in that its purpose is not solely to act as a museum or place to exhibit the Jameel family collection but to nurture cross-cultural dialogue and creative production.

“We think of Jameel Arts Center as a contemporary visual arts museum and Hayy as a multidisciplinary creative hub,” added Carver. “Both embrace creative dialogue, while Hayy focuses more on artistic production.”

Hayy Cinema render. Supplied

Such ideas are reflected in its architecture. Its three-story structure is characterized by tall façades that reflect the intimacy of a private home, while the interior space is open and centered around Saha, a communal courtyard meant to be a re-interpretation of the traditional courtyard typology with surrounding landscaping rooted in sustainable and green practices. The structure’s airy ambiance is supported by natural light, which streams in from all sides, further enhancing the space as a place for easy dialogue and creation. The building uses a steel structure with aluminum cladding and concrete flooring — elements that offer flexibility to the spaces, allowing them to be used in a versatile fashion for exhibitions, events, workshops and more.

Saha, a communal courtyard meant to be a re-interpretation of the traditional courtyard. Supplied

Hayy’s architecture and design are already the recipients of numerous architectural accolades, including Gold in the Hong Kong Design Awards; Silver in the New York Design Awards; and the Honor Award for Exceptional Design by the American Institute of Architects’ Middle East chapter. It has also been nominated for the 2A Continental Architectural Award as well as the London Design Awards.

Hayy’s inaugural show titled “Staple: What’s on your plate?” is co-curated with London-based partner the Delfina Foundation. Inspired by Jeddah’s diverse demographic, the exhibition will explore the relationship between food and memory, ecology, and place through the works of over 30 artists, thinkers, performers, researchers, filmmakers, and other creative practitioners.

The kickoff date for such conversations is set for November 2021 and will continue until April 2022, supported by a public program of talks, performances, and educational and film programs, with contributions from regional and international artists. Workshops will also be held for people of all ages, from children to the elderly, proving how art is accessible to all and the creative journey and knowledge acquired through it long-lasting.

Abdul Latif Jameel (center) with management, 1980s. Supplied

Hayy Jameel also marks the 75th anniversary of the Jameel family’s global philanthropy.

Headquartered in Saudi Arabia and the UAE, the Jameel family has long been one of the Arab world’s biggest patrons. For decades, Art Jameel has supported artists and creative communities across the Middle East through exhibitions, commissions, research, and community-building, propelled by the belief that the arts can be open and accessible to all. Hayy is the next chapter in Art Jameel’s journey.

“Art Jameel was born in Jeddah, and Hayy is our most ambitious project to date,” Fady Jameel, chairman of Art Jameel, told Arab News. “This homecoming, at a time of unprecedented local interest and investment in the arts, is such a significant milestone moment for our family.”

This article was first published in Arab News

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Festivities kick-off as Saudis celebrate National Day across Kingdom

20/09/19

DUBAI: The first activities of the Saudi General Authority for Entertainment (GAE) kicked off on Thursday evening in celebration of the Kingdom’s National Day on September 23 in the province of Jeddah.

The festivities were held on Prince Mohammed Bin Abdulaziz Street and Corniche Road with performances of national songs and fashion shows representing Saudi cultural heritage, the Saudi Press Agency reported.

The events also included workshops for children to participate in the celebration of the occasion. The activities ended with a firework show.

In Jizan, families enjoyed heritage shows hosted by the GAE at the corniche as well as Saudi art and photography.

Storytellers entertained children with stories of King Abdulaziz bin Abdulrahman Al-Saud and the history of the unification of the states of Saudi Arabia.

Artwork of Saudi landmarks were exhibited, celebrating modern and historical architecture in the kingdom.

Meanwhile, schools across the kingdom organized activities to mark the celebrations for children, highlighting the role of the founding father of Saudi Arabia in “reuniting and unifying the country.” Schools have also partnered with government bodies to educate students on the role and status of Saudi Arabia on the world stage.

Across the kingdom, preparations to celebrate National Day have been completed, with street decorations and a number of events planned.

Celebrations will be held over five days to commemorate Saudi National Day.

This article was first published in Arab News

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