Time: July 18, 2018
The last phase of Giordano’s Spring/Summer 2018 collection is the relaunch of its own line of sportswear under the name G-Motion. With fitness becoming more and more of a lifestyle, high-performance fabric in active clothing has never been this in demand.
Giordano is a global apparel retailer and one of the top five clothing brands operating almost a 100 stores across Saudi Arabia.
The G-Motion line comprises short sleeved tees and polo in “Quick Dry” breathable fabric, which stays cool and dry. The simple styling makes everything easy to mix and match. Joggers and short pants are essential items that they never run out of and are available all year round.
“As a straight-up sportswear or coordinated with Giordano’s timeless classics such as oxford shirts, polo, modern jeans and stretch khakis, wearers can be assured of function, comfort and style. At Giordano, flexibility on how products are worn and where, is of utmost consideration. Outfits composed of Giordano pieces can easily be transformed from an office outfit to a gym wear, effortlessly. ‘Athleisure’ has never been as defined as it is at Giordano,” the brand said in a press release.
Giordano International, founded in Hong Kong in 1981, is now one of the world’s leading international retailers of apparel and accessories for men, women and children.
According to the company, Giordano’s success is deeply rooted in its five corporate business values of Quality, Knowledge, Innovation, Service and Simplicity (Q.K.I.S.S).
Today, the Giordano group operates over 2,450 stores in 30 countries across Asia, Australia, Africa, Canada, Central America, Eastern Europe, Central Asia and the Middle East and plans to explore many more untapped markets across the world.